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Brand Strategy & Identity for Multifamily Communities

Design with purpose. At Resite, we craft brands that spark curiosity, build trust, and drive action across your digital presence.

Working with Us is Simple

At Resite, we don’t just design logos — we build complete brand identities that set your community apart. Our team works side by side with you, ensuring your goals, vision, and personality shine through every detail of your brand.

01 Discovery & Brand Questionnaire
Every project begins with a deep dive into your community. Through our brand questionnaire and kickoff conversation, we capture how you want to be perceived, what makes your property unique, and any design inspiration you’d like us to consider.

02 Logo & Identity Concepts
We develop three distinct logo and identity directions for your review. You’ll share feedback, and together we refine until your finalized logo and submark represent your brand perfectly.

03 Branding Guide & Launch
We deliver a complete brand style guide outlining your typography, color palette, logo usage, and in-use samples. This ensures every touchpoint — from your website to social media to signage — feels consistent, professional, and true to your identity.

Branding Guide image-02-01

Branding Services

Branding Services

Branding Services

Branding Services

Branding Services

Branding Services

Copy of Untitled Design

Our Work in Action

We’ve built bold, distinctive brands for communities like UNI, Willow, Moorland, and more. Each branding system was created to highlight what makes that community special — and to provide marketing teams with the tools to keep their message clear and consistent. Here's how we do it:

1

Brand & Logo Design

Concept to completion: logos, lockups, and brand DNA..

2

Research & Positioning

Audience profiles, competitive analysis, brand promises.

3

Messaging & Voice

Story arcs, tone, elevator pitches, and messaging hierarchy.

4

Collateral & Templates

Social media visuals, brochures, signage, and brand guidelines.

UNI Business Card

UNI

A bold, student-focused brand designed to capture the energy, independence, and connection of modern student living.

Willow Business Card

Willow

A calming, nature-inspired identity built around comfort, balance, and the beauty of peaceful community living.

Moorland Business Cards

Moorland

A refined, timeless brand that conveys sophistication and stability while highlighting a sense of place and tradition.

Ready for your next digital

upgrade? Lets connect.