Optimized Websites
A fundamental piece of digital marketing is to have an optimized, mobile-friendly website that is searchable and user-friendly for prospective tenants. Our experience in the multifamily marketing space means that we know works and what doesn’t.
Setting the Foundation
On-page Optimization
Having your website technically optimized is the foundation for success when it comes to being found on search engines like Google. We implement effective meta tags and descriptions, and apartment-specific schema markup which allows Google and Bing to better crawl your website and serve up your community listing to those in need of a new home!
Local Distribution
To ran well on search engines such as Google and Bing, it's crucial to have your community distributed across local listings. We share your business information to the four major trusted data providers: Factual, Acxiom, Infogroup, and Neustar/Localeze.
By implementing this strategy, your business information is shared to hundreds of sites including (but not limited to):
- Search Engines
- Social Sites
- Online Directories
- Review Sites
- GPS & Vehicle Navigation
Monthly Performance Reports
Each month you can expect a comprehensive website report delivered directly to your inbox. From this report you're able to learn more about your website visitors, the content that they’re interacting with and where your traffic is coming from.
